What you have heard, even if only once in recent years, is the adoption by various fields of industry, the so-called Augmented Reality (AR) technology. This technology offers an interactive experience between the real world and the information integrated into it. These manuals are supported and enriched by AR technology with elements of computer visualization making the given information easily understandable. AR makes it possible to superimpose a computer-generated image, graphic, or 3D model on the surface of the real product. Also, it provides customers with the assistance that allows them to better understand the received instructions. Nowadays, this technology comes in the form of Augmented Reality user manuals.
Manuals of different products have always been of special importance. These manuals are delivered immediately to customers, avoiding the various questions and problems for a particular product or service. In the time we live in, technology prevails in every aspect of life. We can freely say that these traditional manuals are going out of trend because of the difficulty in understanding them. AR is bringing a powerful wave of change in conveying the information we need in a real-time and simplified way. Augmented Reality user manuals provide information in detail about the operation and maintenance of a specific product.
Let’s see how this technology is enabling this effective way of delivering manuals to customers. Also, how it is replacing traditional printed manuals with multiple texts and in most cases incomprehensible.
Correct and impressive presentation of products and services that a business offers are of great importance. This it is the moment that creates the connection between buyers and the business. These presentations should be clear and provide a summary of the functionalities and features that a particular product has. AR manuals find usage as a tactic to visually introduce certain products. Also, giving buyers a detailed view of the product they want to buy. Thanks to these user manuals empowered by Augmented Reality potential buyers are able to explore the product virtually up close. In addition, buyers are able to get familiar with every detail of the product.
These manuals, through the presentation they offer, make it possible to offer potential buyers a new and innovative experience. All this leads to increased attraction to a particular product and pushes these potential buyers towards the purchase decision. This means business expansion with lower costs for large fairs, more customers, and higher profit generation.
Product Installation Process
The relationship between business and customers does not end with the sale of a product. After making the purchase, the process of installation and assembly of the purchased product begins. In most cases, traditional manuals contain step-by-step information for this process. These instructions are incomprehensible due to a large amount of information and the lack of a visual side. Augmented Reality based user manuals are a key point in the process of installing a product. This is possible through the superimposed instructions on the physical product itself to be assembled. Understanding these instructions by customers is now faster and more effective. Also, this leads to the assembly and installation of the product purchased quickly and successfully. This self-assembly by the customers through Augmented Reality user manuals eliminates the need for bringing technicians to the customers’’ location.
The problems that customers encounter after purchasing a product are one of the most troubling issues for many businesses. This is because sending a customer service technician to the customer’s location requires extra time and money. Now the process of finding answers to various problems and solving these problems is greatly facilitated by AR manuals. The visual and interactive help through these manuals provides clients with clear instructions. Also, provides them with enriched visual elements thanks to AR technology. Effective solutions to various problems made possible through these manuals significantly increase customer satisfaction. Customers understand the information easily eliminating even long calls with customer service agents. AR manuals provide the necessary answers to the encountered problems. These answers are essential in the relationship between business and customers.
Augmented Reality based user manuals day by day are showing their very useful role for customers and not only.
Starting from the presentation of certain products, their installation after purchase, and detailed instructions for problems that may appear during their work are some of the stages in which these manuals have an extremely important role. At every critical step during the non-functioning of a product, the customers already feel safer and clearer in the steps that need to take for solving the problems that appear. These AR manuals empower the customers with the right knowledge and ability to perform maintenance and repair processes without the need for a technician.
These AR manuals empower the customers with the right knowledge and ability to perform maintenance and repair processes without the need for a technician. This comprehensive experience is a major step forward for businesses operating in different fields, making a giant shift from traditional printed manuals to guidelines provided through AR-based manuals. At the same time, businesses provide better results in customer satisfaction which leads to strengthening customer relationships as well as reducing the sending of technicians to the customer’s location. As an effective tool to bring many benefits and facilities, the adoption of these AR manuals is now widely encouraged for businesses.